BPIF and JICMAIL have collaborated to provide the industry with a webinar series on direct marketing, direct mail and data. 
In order to provide variable personalised digital print, commercial printers must first understand how their customers might benefit. Watch the recording of our roundtable to hear industry experts discuss the opportunities and benefits of personalisation in a multi-channel world.
The webinar was hosted by Charles Jarrold, Chief Executive, BPIF
 
The panel: 
- Mark Cross, JICMAIL
- Ben Briggs, Join the Dots
- Ian Cunningham, APS
- Phil Gaskin, XMPIE
Please click on the image above to view the recording
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